Mike leads the Digital Marketing practice at etc … group, inc. -- a multi-media marketing firm located in San Jose, CA. He is a marketing veteran with over 14 years of director-level experience working with some of the largest and smallest technology companies in Silicon Valley.
Mike was an early adopter of Software-as-a-Service technology and has been exclusively marketing SaaS solutions since 2006. He brings to his role deep hands-on experience in go-to-market strategy along with an acute awareness for the marketing needs of emerging technology companies.
His passions are digital marketing and social media. He combines an excellent tactical skill set with a big picture perspective to provide etc … group clients with progressive strategies custom tailored to their needs.
Mike is a graduate of Purdue University, earning his Bachelors degree in Computer Science.
Mike resides in San Jose, California with his wife and 2 children. In his spare time he enjoys snow skiing, hiking, camping, and ice hockey.