Slideshare has added a new feature, called LeadShare, that looks very worthy of some testing. Now when you upload your slides you can set-up a LeadShare campaign that allows you to embed a form in your presentations and capture leads of viewers. These LeadShare campaigns can be embedded on other sites too. You have a lot of control over the form and even when in your presentation your prospective lead sees the form.
Read more »Generating Leads with Slides
http://www.ducttapemarketing.com –
Category: Marketing Strategy Tags:
The Flaw In Calculating Inbound v. Outbound Marketing
http://blog.bridgegroupinc.com –
Mike Damphousse of Green Leads wrote a great post on Inbound v. Outbound Marketing and really got me thinking. Here is an excerpt:
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Category: Marketing Strategy Tags:
Social media – marketing or sales job?
http://inchoo.net –
Who should manage social media networking in a company? Is it a job for marketing or sales department? Is it a one person job or should a team of people work on it?
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Category: Social Media Tags:
Leads generated by Twitter, LinkedIn, Facebook
Posted July 23rd, 2009 by klange
Thank you for your great presentation today. That was extremely informative. Can you tell me the types of leads that Twitter, LinkedIn, and Facebook produce as far as sales and quality leads? Are the Fortune 100 Companies part of these leads? What's the best way to track these leads?
Kara Lange
Is Data Quality the "New Black"?
http://digitalbodylanguage.blogspot.com –
Anytime I talk about data quality with a marketer, I always get the answer “yes that’s really important, but i don’t know where to start as we have so many problems and we don’t have the resources”.
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Category: Marketing Strategy Tags:
Sales Lead Management Thought Leadership with Barry Trailer
http://blog.marketo.com –
The next interview in the B2B Marketing thought leader interview series is with Barry Trailer. Barry is co-founder of CSO Insights, an analyst firm that benchmarks the challenges faced by today's sales and marketing organizations, tracking the trends in the usage of people, process, technology and knowledge to improve sales effectiveness.
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How are you winning in the current economic climate? What internet marketing techniques have been most helpful for you?
Posted May 26th, 2009 by Mergen Chuluun
With the current economic downturn, everyone has been tighter on their wallets, especially your customers!
What marketing techniques and tools have you used that have been quite successful for you? What have you found to be most successful for your business?
Please feel free to mention and incorporate any of the following: leads, conversion, getting found, inbound marketing, internet marketing, seo, sem, link building, link baiting.
Please mention your industry and marketing technique in your responses.
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How to Generate Leads on a Budget - 5/26/09 Webinar Discussion
Posted May 26th, 2009 by Mike Volpe
We will be discussing follow-up questions from the 5/26/09 webinar here.