Avoid common mistakes made on landing pages today. Discover best practices and tips to increase conversions on your website.
Read more »Treat Your Landing Page Visitors Like 5-Year-Olds With ADD
Category: Marketing Strategy Tags:
7 Tips for Creating Landing Pages
Landing pages are the last impression the reader receives from you. Create user friendly and lead catching landing pages!
Read more »Category: Social Media Tags:
Social media's impact on web forms and landing pages
More marketers are embracing social media and inbound marketing practices for lead generation. That's a good thing.I’ve written about how you can leverage social media tools like blogs, twitter, LinkedIn, etc. to drive interested visitors to your website or landing pages to register for educational content and other assets. It works.
Read more »Category: General Marketing Tags:
8-dimensions-of-excellent-landing-pages
Are your landing pages feeling tired? Is your conversion rate stagnant? Not quite sure what to try next? To re-energize your post-click marketing, it can help to step back and evaluate your approach from several different perspectives.
Here’s a quick exercise, the Landing Page Wonder Wheel—as in, “I wonder how to improve my landing pages?”—that can give you fresh inspiration.
Read more »Category: General Marketing Tags:
Director of Search Marketing
Tags:
CondoDomain is a web-based real estate company that is operating in 18 cities nationwide. The company was founded in 2005 as a web-based portal for luxury new developments and recently (2008) has shifted into the evoloving space of online brokerage.
Read more »Thoughts on Google's Website Optimizer Tool
Hi All (and hopefully Jeanne Hopkins),
I tweeted a question to Jeanne to get her thoughts on Googles Website Optimizer in general. She put on an excellent presentation.
My reason for asking is exaclty what she was speaking to, time crunched staff with more to do and less to do it with.
I have worked w/GWO and feel it's a very big timesaver, but I do not have a lot of experience or exposure to other actual tools to help in A/B or multivarite testing. A lot of what she was talking about seemed like it was manual.
Case Study - Increasing Conversion Rates on a Landing Page
How Invesp increased conversion rates for a HowStuffWorks landing page.
Read more »Category: General Marketing Tags:
