Many traditional, "old media" marketing strategies are still in use: Print advertising, telemarketing, direct mail, tradeshows. How do you integrate old media with new media for best lead generation results?
Read more »New Job Titles
Would anyone happen to know a job "title" that encompasses all the nuances of the "inbound marketing" activities combined w/search engine optimization & search marketing? I'm trying to figure out a title for these skills and experience besides Internet Marketer. From a resume standpoint, what are some possible titles? Thank you!
How Do You Convert Old Media Marketing to New Media Marketing?
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Social Media to promote Blog
I was just watching one of the video classes and it was mentioned to NOT use auto outposting of a blog entry. I have clients who are moving into inbound marketing and Social media at a time when their staff have been cut back and if they need to create good content and then make time to spread the word that the new content exists, that will turn into a barrier to frequency. Is there a problem using the auto outpost to get them started or use it in some circumstances? In what circumstances?
Inbound Marketing Specialist
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EquipNet, Inc. manages the transfer and sale of idle and surplus industrial equipment for global manufacturers such as Unilever, Nestle, Eastman Chemical, Merck, and GlaxoSmithKline. The company runs the largest online MarketPlaceTM in the world for pre-owned manufacturing equipment. www.EquipNet.com
Read more »Which Blogging Software to use
There are so many Blogging Platforms today, which is the best and worse?
Read more »Inbound marketing book
Hey :)
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Sandy Poirier: Boston-based Inbound Marketing Rock Star
I came across this article in the Boston Globe. Mr Poirier clearly "gets it". Passionate about what he does:
"He obsessively logs hours at the computer - Facebooking, tweeting, and, soon, blogging."
I wonder if he has ever heard the term "Inbound Marketing" before?
How to Make Monkey with Free
We live in a world of free. If you’re trying to make money, especially online, you might think that would make things difficult...
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Measuring Results in Social Media Marketing
Social media marketing is like flying an airplane. The sophisticated cockpit constantly calculates the extent to which the plan has shifted from its course route and makes the necessary adjustment to get the plane back on its course. In social media marketing, you must similarly be tracking and interpreting in order to know when and how much you must adjust your content strategy and your tactics to stay on course.
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An Inbound Marketer's Introduction to Twitter Lists
An introduction to how you can start building Twitter lists and why they could be useful to inbound marketers!
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