Inbound Marketing Training Program

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We've updated some older courses and added new ones! Click here for the old university page.

Inbound Marketing University's training program prepares you for the Inbound Marketing Certification Exam .

The program includes 18 classes, including reading assignments and optional homework assignments to walk you through each step of inbound marketing. Feel free to complete the classes at your own pace.

1: How to Blog Effectively for Business
Ann Handley & Mack Collier, MarketingProfs

2: Crash Course in SEO
Brian Whalley, HubSpot

3: Social Media & Building Community
Chris Brogan, New Marketing Labs

4: Developing a Keyword Strategy
Michael Briggs, Website Publicity

5: Viral Marketing & World Wide Raves
David Meerman Scott , New Rules of Marketing & PR

6: Advanced SEO Tactics
Rand Fishkin, SEOmoz

7: Calls to Action & Landing Page Best Practices
Jeanne Hopkins, HubSpot

8: Inbound Lead Nurturing
Brian Carroll, MECLABS, InTouch

9: Successful Email Marketing
Eric Groves, Constant Contact

10: PR for Inbound Marketing
Todd Defren, SHIFT Communications

11: Twitter for Business
Laura Fitton, co-author of Twitter for Dummies

12: Advanced Marketing Analytics
Avinash Kaushik, Google, author of Web Analytics 2.0

13: Social Media for Big Business
Paula Berg, Southwest Airlines, Linhart PR

14: The Science of Social Media
Dan Zarrella, HubSpot and The Facebook Marketing Book

15: Enchanting Your Prospects
Guy Kawasaki, AllTop and Enchantment

16: Social & Mobile Marketing
Jamie Turner, The 60 Second Marketer

17: Internet Marketing Comprehensive Review
Mitch Joel, author of Six Pixels of Separation

18: Inbound Marketing Exam Review
Mike Volpe, HubSpot

Inbound Marketing University

Inbound Marketing Training Program

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